The GamerPoint
UI / UX Design & Art Direction
A true home for every gamer.
The gamer point was born out of an idea to give a gamer a single platform where they can get the latest gaming related news and reviews, while surrounding it in a social environement, therefore - giving him a unique place to manage his/her gaming social life and activities such as: Clan formation & managment, find parties and raids inside games and much more.
The gamerpoint was a social media for gamers first, which incourages the user to create & share quality content, by giving them cool rewards and achievments.
My role Leading the design
The Gamerpoint was a shared project of myself (Design) and 2 other partners (tech & Product). We were each in charge of a different task, while mine was to create the visoual language and the full UI/UX for the entire platform. I was also in charge of the company's branding.
The Challenge It lunched too late.
At the time, the project only featured the custom news feed, which incourages the user to create content & gets customized to the user's likings. The problem is, that by the time we finished our MVP, platforms like Feedly and Flipboard started popping out all over the place- and we didn't have the ways to compete these giants.